Digital accessibility: the extent to which online information and services can be used by people with disabilities.
Importance of accessibility
Our society has become increasingly digital. New online providers and online services are added every day. In the past the web used to be an extra provided service among many others. Currently, however, it often is the only avenue through which a product or service is offered. For many elderly or disabled people, websites are not accessible and therefore they cannot use the content or service.
Digital Accessibility online
Websites are considered digitally accessible when people with a disability can browse, navigate and interact with online content, while maintaining their independence, dignity and safety. "Interacting” can be done in different ways: by gathering information, making a purchase, filling in a form or contacting (emergency) services.
Reasons to improve your accessibility
- You are required to do so by law
- You (and your organization) prioritize inclusion
- You want optimal online performance
- You want to increase the amount of customers
- You want more happy users
- You see sales opportunities
- You think ahead